Rebranding: a breath of fresh air for our brand
Our rebranding is more than just a visual change. It is an expression of our vision to be the graphite specialists, providing innovative and customized solutions to our customers’ challenges. It underscores what Graphite Materials stands for: intelligent graphite solutions, excellent customer service and collaborative partnerships. Our brand is designed to reflect the passion, expertise and commitment with which we work with you to achieve the best results.
With our new tagline, “thegraphitepeople”, we are putting a greater focus on the personal contact between you and our graphite experts. We know from customer surveys that this contact makes a real difference for you and that you rely on our many years of expertise. Our goal is to further strengthen this partnership through clear communication and an engaging digital experience.
New, modern, user-friendly: our website
A clear structure and fresh design
Our new website combines modern design with intuitive user guidance. Clear structures help you to quickly find the information you are looking for, while the appealing visual language conveys the values of our brand.
Multiple languages for global accessibility
At launch, our website is available in German and English. We will gradually expand our offering to include additional languages so that we can offer our international customers an optimal user experience from the outset.
Exclusive content: “The Graphite World – The Magazine”
Another highlight is our new online magazine “The Graphite World – The Magazine”. Here you will find a variety of industry-specific and subject-specific topics, as well as exciting articles about our #GraphitePeople. With regularly published articles, we not only want to share expertise, but also provide insights into our company.
Focused on our customers’ needs
Our new website is designed to make it even easier and more efficient for you to access our products and services. An improved search function and interactive contact options are intended to make the website a central point of contact for customers and prospects. With a clear focus on their needs, we want to offer a modern design that reflects professionalism and reliability, as well as intuitive user guidance – the right content exactly where it is sought. This way, we not only want to make collaboration easier, but also enrich it.
Our rebranding and website relaunch are a promise to you: at Graphite Materials, our focus is on you as a customer and your individual needs. Take a look at our modern, digital presence, which combines functionality, expertise, reliability and the passion of our #GraphitePeople.
